All tagged agency

Stijn Francis: (How not to become) The Bankrupt Footballer

Stijn Francis runs one of the biggest football agencies in Belgium with a client list including international stars such as Toby Alderweireld and Dries Martens.

Player representation is known as a difficult, precarious and unscrupulous industry. Regulation has been difficult to enforce and, as a result, many have been bitten when dipping their toes into these shark-infested waters.

That includes the players themselves, who often struggle to secure their financial future despite earning vast sums during a relatively short career.

This prompted Francis to write a book called The Bankrupt Footballer, a guide to financial management that outlines the potential pitfalls and how to avoid them.

In this podcast, we discuss his fiscal philosophy and how he helps his client stay solvent and satisfied.

Luca Massaro: How to become an award-winning Sports Digital Agency

Starting a sports digital agency is a dream for many people and arguably there has never been a better time set up on your own.

You are your own boss, you can be creative, work in sport and make good money. On the flipside, the responsibility is entirely on your shoulders and, right now, competition is particularly intense.

Luca Massaro took the plunge five years ago when he set up WePlay in London. In this podcast we talk about how he assessed the market before launch, character lessons, how they have had to change their offering, the crucial art of pitching for business and the qualities that brought them the Football Business Agency of the year award in 2017.