It was an honour to be asked to join the Steering Committee (Digital Marketing/Social Media) of SEAT in 2014. In my opinion, Sports & Entertainment Alliance in Technology is one of the most progressive, interesting and friendly conferences in the sports digital circuit.

I am relative newcomer, having attending Miami in 2014 and San Francisco in 2015, but its rapid growth in testament to the quality of speakers it can attract and, therefore, the debate it can stimulate.

Christine Stoffel has managed to harness the constant charge for digital progression and innovation with an old-school sense of community. The venues are creative and the events have a once-in-a-lifetime feel, even for a sports digital veteran like me.